Rapala® Ice Baits, It's Time!

November 22, 2017
Fishing , People Places Products
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Rapala Ice Bait Family:


  • Jigging Rap® — the world’s No. 1 ice lure

  • Slab Rap®

  • Ultra Light Rippin’ Rap® No. 3


Nothing will excite a hardwater die-hard like unwrapping a selection of Rapala’s best-in-class baits. Including world-renowned options like the iconic Jigging Rap® — the world’s No. 1 ice lure — and innovative models like the Slab Rap® and new smaller-sized Ultra Light Rippin’ Rap® No. 3, Rapala’s family of ice baits is sure to help any angler land their fill of fish this season.

Swimming in tantalizing circles under the ice, the Jigging Rap features a balanced, weighted minnow profile. Single reversed hooks with center treble and eyelet, this bait can also be bottom-bounced yo-yo style with unbeatable results.

Available in a wide range of sizes and color patterns, no adventure on the ice is complete without a handful of these bad boys.

Another outstanding option when anglers impart quick rod snaps, the Slab Rap delivers a wide-searching, erratic action beneath the ice, circling back to center after each pause. A simple lift-and-drop presentation creates a subtle vibration on the rise, followed by evasive side-to-side motion on the fall. The lure’s weight-forward design enables a rocking action for triggering negative fish in extra-frigid conditions.

Last, but certainly not least, the new Ultra Light Rippin’ Rap No. 3 may be the hardwater scene’s most anticipated new weapon. This walleye magnet flutters on the drop with a hard-vibrating action accented by a loud, distinctive BB rattle system. Drop it above a bottom-transition area, give it a few aggressive rips, then shake it gently in place to trigger big bites all day long.

A versatile new option, the Ultra Light Rippin’ Rap No. 3 is sure to nab its share of bruiser perch and pike in addition to coveted ‘eyes.

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