Staff – Billy Rogers

Billy grew up in Ohio and like all the kids, had a bluegill rod with bobber attached to begin his lifelong pursuit of fishing. Billy never learned to hunt as kid, but took it up at age 36 to develop a love of archery hunting that quickly grew into a passion for recreational archery target shooting. As a U.S. Coast Guard Chief Machinery Technician, Billy retired after serving 21 years. Seizing an opportunity to pursue a career within the Outdoors and Shooting Industry in 2012. He attended his first Shot Show with his Father-in-law and mentor, Bob Cole, of “Cole Media Sales.”  Billy was hooked.  Bob’s guidance and introductions would serve invaluable the ebb and flow of outdoor industry tides. Billy’s approach toward people and business has always been a simple one.  Treat people well, because at the end of the day, “It’s not just , it’s Personal.”