- There is increased bear activity in many areas across the USA. Learn how to “Be aware.”
- Negative outcomes can result when a bear is caught off guard.
- Be safe, learn how to make your presence known when hiking or hunting in bear country.

By Kim Emery
At the 2025 Archery Trade Association (ATA) Show in Indianapolis this year, the National Bowhunter Education Foundation (NBEF) extended a “Be Bear Aware” pamphlet to help others all around the country understand more about bears. This comprehensive guide, which can be ordered to supplement hunter education or bowhunter education classes, is a must-have for anyone venturing into bear habitat. The information provides invaluable advice, whether you’re hunting or simply enjoying the great outdoors. The pamphlet could also serve as a giveaway item at consumer shows and events.
NBEF Executive Director Marilyn Bentz said, “We look forward to connecting with old and new friends in Indianapolis. Please stop by and see our large array of educational products, including the new Be Bear Aware Pamphlet. People everywhere see increased black bear activity and an expansion of grizzly/brown bear territory. It’s imperative to be able to identify all the species and understand how to react when encountering a bear. Being educated and prepared increases the chances that a bear encounter will end favorably.”
It’s important to remember that the possibility of an encounter with black bears or grizzly bears should never be taken lightly. Most negative outcomes from such encounters occur when a bear (black or grizzly) is caught off guard. Therefore, it’s crucial to make your presence known when hiking or hunting in bear country.
If you often spot black bears in your backyard, it’s important not to get too comfortable with their presence. Remove any potential food sources, such as bird feeders or garbage containers from which they might be feeding.
If you’re not attending the show, the NBEF Bear Aware Pamphlet is available at nbef.org. Pamphlets are available for $10 for a package of 100 brochures, product #9070. NBEF helps bowhunters be safe, successful and stewards of the sport. NBEF offers bowhunting instructional items, books, videos, 3-D models, apparel and more at nbef.org.
About NBEF: The National Bowhunter Education Foundation offers instructional content and tools for bowhunter education and hunter education. Helping bowhunters become safe and successful hunters and stewards of the sport are important NBEF missions. NBEF provides the bowhunter certification curriculum and class content that some states and certain circumstances require to bow hunt. NBEF provides instructor training and certification. Visit nbef.org.


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